Branding & Packaging

BOOST! SUBSCRIPTION BOX

boost_mockup_large.jpg

Boost! was a fictional subscription box that I created for a Graphic Design class. We were tasked with creating a product that would solve a problem we have (without the use of "magic pills" or other unrealistic solutions.) I chose to create something that would boost confidence, but naturally.

The idea for Boost! was a natural monthly subscription box to help boost your confidence. I chose to add all-natural products and to keep a natural theme to Boost! For the packaging, I illustrated various animals, plants, and food found in nature, along with illustrations of the products one may receive in a Boost! box.

I created all of the illustrations by hand, and proceeded to vectorize them so they could be used at any size, on any Boost! product. I used soft pastel colors in my palette to promote ease and comfort, while still being welcomed colors among opening the box.

I drew all of the illustrations by hand, and vectorized them to allow for use on all products and packaging at various sizes.

The Brand Guidelines book described how color systems, typefaces, images, and packaging should and should not be used.

I designed a process book that features everything from initial mood boards, mind maps, sketches, and packaging processes.

I created a website mockup in Photoshop to represent what viewers would experience upon learning about Boost!